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Shenzhen, Longhua District

We started by making the part nobody sees.

From 2007 Giant Watch made watch bottom covers, and the customers were other people’s case factories. The company still publishes what happens on the floor, most days, on the record.

Hands being fitted to a chronograph dial under a hand setting press, photographed in black and white
Hands going onto a chronograph dial under the setting press. From the black and white series Giant publishes of its own bench work.

On now

Hong Kong Watch & Clock Fair, September 1 to 5, 2026. Hong Kong Convention & Exhibition Centre, booth 1E-D22.

As published on Giant’s own fair announcement and in the video posted 2 September 2026.

The logbook

Giant posts a short video from the factory almost every day. They are hard to find on the current site, so here they are in date order, each next to the question a buyer was probably asking.

  1. Where to find us this week.

  2. Whether the factory in the pictures is the factory that builds the order.

  3. Who carries the cost when a unit fails after delivery.

  4. How to cut the number of SKUs a first order has to carry.

  5. Whether testing covers the run or only the sample.

  6. Whether the design suits the market it is going to.

  7. How the parts are handled between operations.

  8. What the buyer receives around the watch itself.

The full run, 112 entries

Thirteen families

Counts are the products actually listed in each family grid on szgiantwatch.com, read on 3 September 2026.

Five departments, in their own words

Giant describes itself through five teams and one running metaphor. Quoted from their About page.

Colleagues in the company’s design department are helping customers design cool watches we are your brain in China.
Design
Colleagues in the engineering department turn the perfect design of the customer into a watch that can be sold. We are your hands in China.
Engineering
Colleagues in production department manufacture batch watches for customers so that customers can concentrate on opening up the market.
Production
Colleagues in the QC department are helping customers to test functions control quality prevent defective products from entering the market.
Quality control
Our business department is the communication bridge between the customer and the raw material factory.
Business
The Giant Watch exhibition stand, under the company name board in Chinese and English.Buyers meeting Giant staff at the stand, under the red banner reading Make Your Business Easier.Staff and visitors at the stand, watches laid out on the table.

At the stand. Giant meets buyers across the table with the range laid out, which is the meeting the website has to earn.